January 16, 2007
SPG E-Mail Newsletter
Newsletter # 67
www.spgguitars.com

 

Hello Friends of SPG Guitars!!

 

Uncovered: Who's selling the most Fender (TM) guitars on eBay?

 

Recently I received and email from a professional guitar player (will remain anonymous) asking me why we build guitars similar to Fender (TM)? This question gets asked a lot and yes you would say we're lumped in with hundreds or even thousands of other companies that do the same thing. We see it a bit differently because we see it as providing a service. Of course our headstock is different but the shapes of our guitar bodies stay pretty much tried and true to what has lasted over 60 years and counting. Our guitars are hand-made and our woods we use are local to us in Maine and New England. We pride ourselves in making custom, hand-made instruments in a vintage style.

 

But why Fender (TM)? Keep reading...

 

We like these guitars. Most people do and we make what we know and do best. Almost all of the guitarists that I wanted to play like all played a Fender so what's wrong with that?

 

It's crazy how much people love Fender Guitars and want to build or play one. Let's go a step further ...

 

We could have researched a few other eBay stores but this one in particular has always caught my interest. Unless you never have looked for guitar parts or a Fender guitar on eBay, you can't help but running into eBay Seller - reliablefender or they call themselves "Stratosphere". Matt and Christine Gibney have found the secret formula on parting out original Fender Guitars and selling these parts at an incredible rate.  Some purest think this is wrong but there is nothing stopping them as their niche eBay Store is booming.

 

Here's the facts direct from eBay 90 day seller report:

 

From October 14, 2007 - January 11, 2008 (90 Days)

"reliablefender" Seller
On eBay.com in USD
 

Total Sales: $991,974
Total Listings: 17,315
Successful Listings: 16,860
Total Bids: 114,492
Items Offered: 17,324
Items Sold: 16,861
Bids per Listing: 6.61
Sell-Through (% of each auction actual sale): 97.37%

  eBay Store 

These numbers are incredible! For those of us that sell on eBay this is enough to make you think of the power of online selling and the popularity of the Fender brand.
In 3 months reliablefender
has sales close to one million dollars which means that their eBay business does close to 4 Million annually. You can draw your on conclusions on where the product is coming from, many have inquired but once again, the power of eBay is making deals under the radar.

New or old, whole guitars or in pieces - the Stratocaster (TM) & Telecaster (TM) will live on...

R.

 


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SPG Guitars does not sell FenderŪ guitars and is in no way affiliated with FMIC / FenderŪ.
If you want a Fender, buy a Fender  -
All Fender Products

 

All Fender Products